"Not Robbing...": 'Chandu Champion' Director Kabir Khan On Corporate Booking To Inflate Box Office Numbers
'Chandu Champion' director Kabir Khan has given his take on corporate booking to inflate the box office numbers.
Acclaimed director Kabir Khan who is known for helming projects like 'New York', 'Bajrangi Bhaijaan' and 'Ek Tha Tiger', is currently winning a lot of praise for his latest directorial 'Chandu Champion', starring Kartik Aaryan. The new Hindi movie is winning a lot of praise for portraying the life of Paralympian Muralikant Petkar in a dignified manner. In the latest entertainment news, director Kabir Khan has given his take on corporate booking to inflate the box office numbers. For the unversed, corporate booking has become a common trend and it is used by producers to inflate the box office numbers.
“These are all trends that come and go. Producers, studios, or distributors today feel it may help in business. Honestly, I have no ethical position in it as they are not robbing anyone," Kabir Khan told India Today.
When asked if these rigged numbers can cause mistrust, Kabir Khan said, “The industry as a whole has become number-oriented, which is quite unhealthy. When I was growing up, we never knew about the opening numbers. I still don’t know how much 'Sholay' or 'Deewar' made. It’s becoming like a game now, and if it’s a game, people will come to play it.”
"Today, everyone is citing numbers, and trust me, 90 per cent of them do not know what it exactly means," he said further.
Speaking further, Kabir Khan said, “There are so many numbers thrown - India nett, gross, worldwide nett, and gross. In this fascination with numbers, some players are trying to say let’s get bigger numbers through corporate and bulk. I don’t have a moral position as money is coming into the ecosystem."
"It’s not a big deal and only a source of concern for people who are tracking numbers to understand what the film is bringing back. Also, it’s a phase and not quite relevant," he added.
For the unversed, ‘Chandu Champion’ has been produced by Sajid Nadiadwala. The movie also stars Vijay Raaz, Bhuvan Arora, Yashpal Sharma, Rajpal Yadav, Aniruddh Dave, Shreyas Talpade, and Sonali Kulkarni.
The new Hindi movie narrates the story of a sportsman's resilience and determination. It is based on the life of Murlikant Petkar, India's first Paralympic gold medalist in freestyle swimming.
